Small business management – “THE IDEA”

Posted: December 10th, 2013

THE IDEA IS – A small event marketing business agency specialising in
corporate events
birthdays
travel
fashion events
engagements
weddings
hens night
launch parties
formals
reunions
schoolies
christmas parties

ETC – also creating there own events –
under 18 festivals
microdemeberasion facial parties
botoxi parties
sample events
lingerie parties
SWAP fashion event nights.

YOU ARE are required to present this new business idea in the service industry. The report will take the form of a detailed feasibility study detailing the origins of the idea and why it would be successful. Students are requried to link their idea to theoretical models, market research, idea generation and entrepreneurial processes.