Course discussion

Posted: January 10th, 2014

1)Why is environmental analysis more crucial to the small business owner than to larger corporations?

2) George, Stonyfield “relates” to the environmental interests of many Americans and that can translate into added revenues. The lesson is that is important for a small business to develop a positive image in a niche. Comments?

Case Analysis

1) Discuss some of the laws that generally regulate business activity in this country, and give some historical background on the major laws that affect all entrepreneurs today.

2) What is the value of competitive analysis to the small business owner? What should you know about your competition, and what analytical methods can you use to find out this information?